This statistic presents the most popular official sporting and Olympic federation accounts on social media during the Winter Olympics in PyeongChang 2018, ranked by total number of interactions. During the 2018 Winter Olympics in PyeongChang, the leading organization that had highest number of social media interactions across all platforms was the International Olympic Committee (IOC), with a recorded total of 50.91 million interactions. In second was Team Canada, with a reported 21.35 million interactions.
Most popular official sporting and Olympic federation accounts on social media during the Winter Olympics in PyeongChang 2018, by total number of interactions
(in millions)
Source tracked 2,919 athletes, 217 organizations, and 95 partners. Performance of individual social posts was measured from the original links.
Source tracked activity across Facebook, Instagram, Twitter and YouTube.
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SportsPro. (March 27, 2018). Most popular official sporting and Olympic federation accounts on social media during the Winter Olympics in PyeongChang 2018, by total number of interactions (in millions) [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/986703/official-sporting-olympic-federation-social-media-interactions-olympics/
SportsPro. "Most popular official sporting and Olympic federation accounts on social media during the Winter Olympics in PyeongChang 2018, by total number of interactions (in millions)." Chart. March 27, 2018. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/986703/official-sporting-olympic-federation-social-media-interactions-olympics/
SportsPro. (2018). Most popular official sporting and Olympic federation accounts on social media during the Winter Olympics in PyeongChang 2018, by total number of interactions (in millions). Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/986703/official-sporting-olympic-federation-social-media-interactions-olympics/
SportsPro. "Most Popular Official Sporting and Olympic Federation Accounts on Social Media during The Winter Olympics in Pyeongchang 2018, by Total Number of Interactions (in Millions)." Statista, Statista Inc., 27 Mar 2018, https://www.statista.com/statistics/986703/official-sporting-olympic-federation-social-media-interactions-olympics/
SportsPro, Most popular official sporting and Olympic federation accounts on social media during the Winter Olympics in PyeongChang 2018, by total number of interactions (in millions) Statista, https://www.statista.com/statistics/986703/official-sporting-olympic-federation-social-media-interactions-olympics/ (last visited December 22, 2024)
Most popular official sporting and Olympic federation accounts on social media during the Winter Olympics in PyeongChang 2018, by total number of interactions (in millions) [Graph], SportsPro, March 27, 2018. [Online]. Available: https://www.statista.com/statistics/986703/official-sporting-olympic-federation-social-media-interactions-olympics/
