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Change in U.S. independent creators earning income on online platforms 2016-2017
16.98 million U.S. creators earned income posting their personal creations on social media platforms. This represents a 16.6 percent increase compared to the previous year. The number of YouTube creators earning money on the platform grew by more than 81 percent, making it the fastest-growing category. Twitch was ranked second with a 58.8 percent growth of U.S. creatives earning an income on the streaming platform.
In 2017, an estimated