This statistic presents the social media management in selected platforms of the airline Avianca as of September 2018, broken down by score. As of this point in time, Twitter was the social media platform in which the Colombian airline Avianca had the strongest social media presence, with a score of 64 percent.
Social media management in selected platforms of the airline Avianca as of September 2018, by SMA* score
* Social Media Audit (SMA) is an indicator that allows an integral evaluation of the use of social networks and blogs as a communication and marketing channel for brands. To calculate the unique SMA value, all variables are weighted based on their importance for B2C companies.
The source does not provide the date of survey. The date provided is the publication date.
Figures have been rounded.
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Dinero. (September 27, 2018). Social media management in selected platforms of the airline Avianca as of September 2018, by SMA* score [Graph]. In Statista. Retrieved December 24, 2024, from https://www.statista.com/statistics/981192/social-media-management-brand-airline-avianca-score/
Dinero. "Social media management in selected platforms of the airline Avianca as of September 2018, by SMA* score." Chart. September 27, 2018. Statista. Accessed December 24, 2024. https://www.statista.com/statistics/981192/social-media-management-brand-airline-avianca-score/
Dinero. (2018). Social media management in selected platforms of the airline Avianca as of September 2018, by SMA* score. Statista. Statista Inc.. Accessed: December 24, 2024. https://www.statista.com/statistics/981192/social-media-management-brand-airline-avianca-score/
Dinero. "Social Media Management in Selected Platforms of The Airline Avianca as of September 2018, by Sma* Score." Statista, Statista Inc., 27 Sep 2018, https://www.statista.com/statistics/981192/social-media-management-brand-airline-avianca-score/
Dinero, Social media management in selected platforms of the airline Avianca as of September 2018, by SMA* score Statista, https://www.statista.com/statistics/981192/social-media-management-brand-airline-avianca-score/ (last visited December 24, 2024)
Social media management in selected platforms of the airline Avianca as of September 2018, by SMA* score [Graph], Dinero, September 27, 2018. [Online]. Available: https://www.statista.com/statistics/981192/social-media-management-brand-airline-avianca-score/
