Apple is and has been the market leader in North America between throughout the given period from 2011 to 2020. In 2020, they reached 50 percent of the North American market, which is the highest market share they have had. Samsung's market share has fluctuated, but has since 2015 stayed between 24 and 26 percent.
Smartphone sales share by brand in North America from 2011 to 2020
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Counterpoint Research. (March 31, 2021). Smartphone sales share by brand in North America from 2011 to 2020 [Graph]. In Statista. Retrieved January 08, 2025, from https://www.statista.com/statistics/980344/smartphone-brand-share-north-america/
Counterpoint Research. "Smartphone sales share by brand in North America from 2011 to 2020." Chart. March 31, 2021. Statista. Accessed January 08, 2025. https://www.statista.com/statistics/980344/smartphone-brand-share-north-america/
Counterpoint Research. (2021). Smartphone sales share by brand in North America from 2011 to 2020. Statista. Statista Inc.. Accessed: January 08, 2025. https://www.statista.com/statistics/980344/smartphone-brand-share-north-america/
Counterpoint Research. "Smartphone Sales Share by Brand in North America from 2011 to 2020." Statista, Statista Inc., 31 Mar 2021, https://www.statista.com/statistics/980344/smartphone-brand-share-north-america/
Counterpoint Research, Smartphone sales share by brand in North America from 2011 to 2020 Statista, https://www.statista.com/statistics/980344/smartphone-brand-share-north-america/ (last visited January 08, 2025)
Smartphone sales share by brand in North America from 2011 to 2020 [Graph], Counterpoint Research, March 31, 2021. [Online]. Available: https://www.statista.com/statistics/980344/smartphone-brand-share-north-america/