This statistic displays the share of digital marketing within the overall marketing strategy of interviewed medium-sized enterprises in France in 2018. It shows that the majority of responding midsized businesses stated that less than 25 percent of their marketing strategy was carried out using digital marketing tools.
Intermediate size enterprises in France are businesses employing 250 to 4,999 persons and having a sales revenue inferior to 1,5 billion euros. (see: )
Proportion of digital marketing within the global marketing strategy among intermediate size companies in France in 2018
Characteristic
Share of businesses
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CSA Research, & METI. (February 28, 2019). Proportion of digital marketing within the global marketing strategy among intermediate size companies in France in 2018 [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/978751/midmarket-companies-digital-marketing-share-france/
CSA Research, und METI. "Proportion of digital marketing within the global marketing strategy among intermediate size companies in France in 2018." Chart. February 28, 2019. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/978751/midmarket-companies-digital-marketing-share-france/
CSA Research, METI. (2019). Proportion of digital marketing within the global marketing strategy among intermediate size companies in France in 2018. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/978751/midmarket-companies-digital-marketing-share-france/
CSA Research, and METI. "Proportion of Digital Marketing within The Global Marketing Strategy among Intermediate Size Companies in France in 2018." Statista, Statista Inc., 28 Feb 2019, https://www.statista.com/statistics/978751/midmarket-companies-digital-marketing-share-france/
CSA Research & METI, Proportion of digital marketing within the global marketing strategy among intermediate size companies in France in 2018 Statista, https://www.statista.com/statistics/978751/midmarket-companies-digital-marketing-share-france/ (last visited August 25, 2024)
Proportion of digital marketing within the global marketing strategy among intermediate size companies in France in 2018 [Graph], CSA Research, & METI, February 28, 2019. [Online]. Available: https://www.statista.com/statistics/978751/midmarket-companies-digital-marketing-share-france/