This statistic shows the results of a survey about the luxury goods' research and purchasing channel preferences among luxury consumers in China as of 2019. During the survey period, around 45 percent of respondents in China who purchased luxury items did their research or got inspiration online, but purchased luxury products in offline stores abroad.
Leading luxury products' research and purchase channels among luxury consumers in China as of 2019
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BCG, & Tencent. (June 26, 2019). Leading luxury products' research and purchase channels among luxury consumers in China as of 2019 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/978084/china-preferred-luxury-products-research-and-purchase-channels/
BCG, und Tencent. "Leading luxury products' research and purchase channels among luxury consumers in China as of 2019." Chart. June 26, 2019. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/978084/china-preferred-luxury-products-research-and-purchase-channels/
BCG, Tencent. (2019). Leading luxury products' research and purchase channels among luxury consumers in China as of 2019. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/978084/china-preferred-luxury-products-research-and-purchase-channels/
BCG, and Tencent. "Leading Luxury Products' Research and Purchase Channels among Luxury Consumers in China as of 2019." Statista, Statista Inc., 26 Jun 2019, https://www.statista.com/statistics/978084/china-preferred-luxury-products-research-and-purchase-channels/
BCG & Tencent, Leading luxury products' research and purchase channels among luxury consumers in China as of 2019 Statista, https://www.statista.com/statistics/978084/china-preferred-luxury-products-research-and-purchase-channels/ (last visited December 22, 2024)
Leading luxury products' research and purchase channels among luxury consumers in China as of 2019 [Graph], BCG, & Tencent, June 26, 2019. [Online]. Available: https://www.statista.com/statistics/978084/china-preferred-luxury-products-research-and-purchase-channels/
