This statistic illustrates the main reasons for booking short holidays through a travel agency, according to a survey made among Italian digital tourists in 2018. The survey results show that one in four respondents chose to book a short holiday through a travel agent because they wanted somebody to manage all the phases and details of their holiday, including the travel insurance.
Drivers of choice of Italian digital tourists for using a travel agency to book a short holiday in 2018
Characteristic
Share of respondents
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Fiera Milano Media. (January 24, 2019). Drivers of choice of Italian digital tourists for using a travel agency to book a short holiday in 2018 [Graph]. In Statista. Retrieved July 05, 2024, from https://www.statista.com/statistics/976813/reasons-for-traditional-holiday-booking-in-italy/
Fiera Milano Media. "Drivers of choice of Italian digital tourists for using a travel agency to book a short holiday in 2018." Chart. January 24, 2019. Statista. Accessed July 05, 2024. https://www.statista.com/statistics/976813/reasons-for-traditional-holiday-booking-in-italy/
Fiera Milano Media. (2019). Drivers of choice of Italian digital tourists for using a travel agency to book a short holiday in 2018. Statista. Statista Inc.. Accessed: July 05, 2024. https://www.statista.com/statistics/976813/reasons-for-traditional-holiday-booking-in-italy/
Fiera Milano Media. "Drivers of Choice of Italian Digital Tourists for Using a Travel Agency to Book a Short Holiday in 2018." Statista, Statista Inc., 24 Jan 2019, https://www.statista.com/statistics/976813/reasons-for-traditional-holiday-booking-in-italy/
Fiera Milano Media, Drivers of choice of Italian digital tourists for using a travel agency to book a short holiday in 2018 Statista, https://www.statista.com/statistics/976813/reasons-for-traditional-holiday-booking-in-italy/ (last visited July 05, 2024)
Drivers of choice of Italian digital tourists for using a travel agency to book a short holiday in 2018 [Graph], Fiera Milano Media, January 24, 2019. [Online]. Available: https://www.statista.com/statistics/976813/reasons-for-traditional-holiday-booking-in-italy/