Monthly reach of Spotify in the Netherlands 2017-2020, by device

Published by Patrick Leu, May 29, 2024
This statistic shows the online reach of the brand Spotify in the Netherlands, either through a desktop, tablet or smartphone, from July 2017 to August 2020. Reach is defined as the percentage of visitors that visited specific content at least once during a certain period. The Netherlands has two different methods to measure online reach (in Dutch: bereik) of brands: GfK DAM and the "Nederlands Online Bereiksonderzoek" or NoBO. The numbers provided here are from the latter.

According to NoBO, Spotify had an online reach of 33.9 percent in the Netherlands in August 2020. This is an increase when compared to the same period one year before. It was estimated that the total number of Spotify users in the Netherlands was going to reach 6.2 million in the first quarter of 2018.

Monthly reach of Spotify in the Netherlands from July 2017 to August 2020, by device

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Sources

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Release date

October 2020

Region

Netherlands

Survey time period

July 1, 2017 to August 31, 2020

Number of respondents

n = 44,839 (January 2019)

Age group

6 years and older

Special properties

online only

Method of interview

Online panel

Supplementary notes

The source did not provide numbers from before July 2017 and from August 2019 to January 2020.

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