Absolute monthly reach of Spotify in the Netherlands 2017-2020, by device
This statistic shows how many online users were exposed to the brand Spotify in the Netherlands, either through a desktop, tablet or smartphone, from July 2017 to August 2020 (in thousands). Reach is normally defined as the percentage of visitors that visited specific content at least once during a certain period. The Netherlands has two different methods to measure online reach (in Dutch: bereik) of brands: GfK DAM and the "Nederlands Online Bereiksonderzoek" or NoBO. The numbers provided here are from the latter.
According to NoBO, Spotify had an online reach of 5.4 million in the Netherlands in August 2020. This is an increase when compared to the same period one year before. Dutch audiences were most exposed to Spotify on their smartphone. It was estimated that the total number of Spotify users in the Netherlands was going to reach 6.2 million in the first quarter of 2018.
According to NoBO, Spotify had an online reach of 5.4 million in the Netherlands in August 2020. This is an increase when compared to the same period one year before. Dutch audiences were most exposed to Spotify on their smartphone. It was estimated that the total number of Spotify users in the Netherlands was going to reach 6.2 million in the first quarter of 2018.
