This statistic shows how many online users were exposed to the brand Pinterest in the Netherlands, either through a desktop, tablet or smartphone, from July 2017 to August 2020 (in thousands). Reach is normally defined as the percentage of visitors that visited specific content at least once during a certain period. The Netherlands has two different methods to measure online reach (in Dutch: bereik) of brands: GfK DAM and the "Nederlands Online Bereiksonderzoek" or NoBO. The numbers provided here are from the latter.
According to NoBO, Pinterest had an online reach of 4.8 million in the Netherlands in July 2019. This is an increase when compared to the same period one year before. Dutch audiences were most exposed to Pinterest on their smartphone. As of 2018, roughly 20 percent of the Dutch respondents aged 15 to 19 years old indicated they used Pinterest.
Monthly reach of Pinterest in the Netherlands from July 2017 to August 2020, by device
(in 1,000s)
Data calculated by Statista on the basis of data published by the source. All numbers have been rounded.
* From March 2019 onwards, the source changed its publication lay-out. It omitted absolute numbers for the devices but kept the overall numbers. The numbers provided for the three device types are therefore estimates.
** The source mentions that per July 1st, 2019, the weighing of the panel composition changed to reflect the Dutch population. It mentions that there is a break in the data because of this.
The source did not provide numbers from before July 2017.
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Statista. (October 12, 2020). Monthly reach of Pinterest in the Netherlands from July 2017 to August 2020, by device (in 1,000s) [Graph]. In Statista. Retrieved December 30, 2024, from https://www.statista.com/statistics/975473/absolute-monthly-reach-of-pinterest-in-the-netherlands-by-device/
Statista. "Monthly reach of Pinterest in the Netherlands from July 2017 to August 2020, by device (in 1,000s)." Chart. October 12, 2020. Statista. Accessed December 30, 2024. https://www.statista.com/statistics/975473/absolute-monthly-reach-of-pinterest-in-the-netherlands-by-device/
Statista. (2020). Monthly reach of Pinterest in the Netherlands from July 2017 to August 2020, by device (in 1,000s). Statista. Statista Inc.. Accessed: December 30, 2024. https://www.statista.com/statistics/975473/absolute-monthly-reach-of-pinterest-in-the-netherlands-by-device/
Statista. "Monthly Reach of Pinterest in The Netherlands from July 2017 to August 2020, by Device (in 1,000s)." Statista, Statista Inc., 12 Oct 2020, https://www.statista.com/statistics/975473/absolute-monthly-reach-of-pinterest-in-the-netherlands-by-device/
Statista, Monthly reach of Pinterest in the Netherlands from July 2017 to August 2020, by device (in 1,000s) Statista, https://www.statista.com/statistics/975473/absolute-monthly-reach-of-pinterest-in-the-netherlands-by-device/ (last visited December 30, 2024)
Monthly reach of Pinterest in the Netherlands from July 2017 to August 2020, by device (in 1,000s) [Graph], Statista, October 12, 2020. [Online]. Available: https://www.statista.com/statistics/975473/absolute-monthly-reach-of-pinterest-in-the-netherlands-by-device/
