Importance of free return when shopping online in Italy 2018-2023

Published by Statista Research Department, Oct 25, 2024

In 2023, 31 percent of shoppers considered online free returns important in Italy. The figure increased compared to 2018, when only nine percent of Italian shoppers included free return of online purchases in the most relevant online shopping criteria.

Importance of free return to online shoppers in Italy between 2018 and 2023

CharacteristicNot importantImportant
2023 69% 31%
2022 69% 31%
2021 70% 30%
2019 65% 35%
2018 91% 9%
Showing entries 1 to 5 (5 entries in total)
Created with Highcharts 7.2.2Share of respondents91%91%65%65%70%70%69%69%69%69%9%9%35%35%30%30%31%31%31%31%Not importantImportant20182019202120222023
0%25%50%75%100%125%

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DPD

Release date

January 2023

Region

Italy

Survey time period

May 31 to July 19, 2023

Number of respondents

1,504 regular e-shoppers

Age group

18 years and older

Method of interview

Online survey

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