The statistic presents information on the TV advertising spending of tax preparation service providers in the United States during tax season 2018. According to the calculations, TurboTax was the leader in TV advertising in the measured period, having spent 93.4 million U.S dollars on TV ads. In total, tax preparation service providers spent 192 million U.S dollars on TV ads during that time.
TV advertising spending of tax preparation service providers in the United States in tax season 2018
(in million U.S. dollars)
Characteristic
Spending in million U.S. dollars
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Kantar. (April 13, 2018). TV advertising spending of tax preparation service providers in the United States in tax season 2018 (in million U.S. dollars) [Graph]. In Statista. Retrieved July 08, 2024, from https://www.statista.com/statistics/971703/tv-advertising-spending-of-tax-preparation-services-usa/
Kantar. "TV advertising spending of tax preparation service providers in the United States in tax season 2018 (in million U.S. dollars)." Chart. April 13, 2018. Statista. Accessed July 08, 2024. https://www.statista.com/statistics/971703/tv-advertising-spending-of-tax-preparation-services-usa/
Kantar. (2018). TV advertising spending of tax preparation service providers in the United States in tax season 2018 (in million U.S. dollars). Statista. Statista Inc.. Accessed: July 08, 2024. https://www.statista.com/statistics/971703/tv-advertising-spending-of-tax-preparation-services-usa/
Kantar. "Tv Advertising Spending of Tax Preparation Service Providers in The United States in Tax Season 2018 (in Million U.S. Dollars)." Statista, Statista Inc., 13 Apr 2018, https://www.statista.com/statistics/971703/tv-advertising-spending-of-tax-preparation-services-usa/
Kantar, TV advertising spending of tax preparation service providers in the United States in tax season 2018 (in million U.S. dollars) Statista, https://www.statista.com/statistics/971703/tv-advertising-spending-of-tax-preparation-services-usa/ (last visited July 08, 2024)
TV advertising spending of tax preparation service providers in the United States in tax season 2018 (in million U.S. dollars) [Graph], Kantar, April 13, 2018. [Online]. Available: https://www.statista.com/statistics/971703/tv-advertising-spending-of-tax-preparation-services-usa/