Willingness to purchase online in Italy 2018, by product

What types of goods would you be willing to continue/to start purchasing online?

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Release date

February 2020

Region

Italy

Survey time period

May 27 to July 10, 2019

Number of respondents

24,258*

Age group

18 years and older

Special properties

regular e-shoppers

Method of interview

Online survey

Supplementary notes

*The E-Shopper Barometer presents pan-European shifts in shopping habits identified in a Kantar TNS survey between June 1st and July 3rd, 2018. Blind interviews were conducted online among 24,328 participants across 21 European countries.

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Access all statistics starting from $2,388 USD yearly *

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