The share of organizations using virtual reality or virtual reality in market research worldwide fluctuated considerably between 2014 and 2021. During the 2021 survey, over one fifth of respondents mentioned they used virtual environments or virtual reality as a research method.
Share of organizations using virtual environments or virtual reality in market research worldwide from 2014 to 2020
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
GreenBook. (January 28, 2022). Share of organizations using virtual environments or virtual reality in market research worldwide from 2014 to 2020 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/966903/market-research-industry-virtual-environments-vr/
GreenBook. "Share of organizations using virtual environments or virtual reality in market research worldwide from 2014 to 2020." Chart. January 28, 2022. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/966903/market-research-industry-virtual-environments-vr/
GreenBook. (2022). Share of organizations using virtual environments or virtual reality in market research worldwide from 2014 to 2020. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/966903/market-research-industry-virtual-environments-vr/
GreenBook. "Share of Organizations Using Virtual Environments or Virtual Reality in Market Research Worldwide from 2014 to 2020." Statista, Statista Inc., 28 Jan 2022, https://www.statista.com/statistics/966903/market-research-industry-virtual-environments-vr/
GreenBook, Share of organizations using virtual environments or virtual reality in market research worldwide from 2014 to 2020 Statista, https://www.statista.com/statistics/966903/market-research-industry-virtual-environments-vr/ (last visited December 22, 2024)
Share of organizations using virtual environments or virtual reality in market research worldwide from 2014 to 2020 [Graph], GreenBook, January 28, 2022. [Online]. Available: https://www.statista.com/statistics/966903/market-research-industry-virtual-environments-vr/
