According to data provided by Adwired, the brand TomTom was valued at 325 million euros on January 1, 2022. However, this value showed a slight decrease from the brand value of 352 million euros it was valued at at the same period of the previous year.
Brand value of TomTom from January 1, 2018 to January 1, 2022
(in million euros)
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Brand value of TomTom from January 1, 2018 to January 1, 2022
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Brand value is an indicative variable that directly correlates the value of the business with brand image (calculated on the basis of the daily statements in the media) and makes clear the financial significance of a positive image.
TheBrandTicker of Adwired measures how companies and brands are actually talked about, based on information gathered from print, online, and social media.
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Adwired AG. (March 10, 2022). Brand value of TomTom from January 1, 2018 to January 1, 2022 (in million euros) [Graph]. In Statista. Retrieved March 16, 2025, from https://www.statista.com/statistics/964801/brand-value-of-tomtom/
Adwired AG. "Brand value of TomTom from January 1, 2018 to January 1, 2022 (in million euros)." Chart. March 10, 2022. Statista. Accessed March 16, 2025. https://www.statista.com/statistics/964801/brand-value-of-tomtom/
Adwired AG. (2022). Brand value of TomTom from January 1, 2018 to January 1, 2022 (in million euros). Statista. Statista Inc.. Accessed: March 16, 2025. https://www.statista.com/statistics/964801/brand-value-of-tomtom/
Adwired AG. "Brand Value of Tomtom from January 1, 2018 to January 1, 2022 (in Million Euros)." Statista, Statista Inc., 10 Mar 2022, https://www.statista.com/statistics/964801/brand-value-of-tomtom/
Adwired AG, Brand value of TomTom from January 1, 2018 to January 1, 2022 (in million euros) Statista, https://www.statista.com/statistics/964801/brand-value-of-tomtom/ (last visited March 16, 2025)
Brand value of TomTom from January 1, 2018 to January 1, 2022 (in million euros) [Graph], Adwired AG, March 10, 2022. [Online]. Available: https://www.statista.com/statistics/964801/brand-value-of-tomtom/
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