According to data provided by Adwired, the brand KLM Royal Dutch Airlines was valued at 60 million euros on January 1, 2022. Additionally, this showed a growth in brand value compared to that of the same period in 2021, when it was valued at 53 million euros.
Brand value of KLM Royal Dutch Airlines from January 1, 2018 to January 1, 2022
(in million euros)
Brand value is an indicative variable that directly correlates the value of the business with brand image (calculated on the basis of the daily statements in the media) and makes clear the financial significance of a positive image.
TheBrandTicker of Adwired measures how companies and brands are actually talked about, based on information gathered from print, online, and social media.
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Adwired AG. (March 10, 2022). Brand value of KLM Royal Dutch Airlines from January 1, 2018 to January 1, 2022 (in million euros) [Graph]. In Statista. Retrieved December 18, 2024, from https://www.statista.com/statistics/964773/brand-value-of-klm/
Adwired AG. "Brand value of KLM Royal Dutch Airlines from January 1, 2018 to January 1, 2022 (in million euros)." Chart. March 10, 2022. Statista. Accessed December 18, 2024. https://www.statista.com/statistics/964773/brand-value-of-klm/
Adwired AG. (2022). Brand value of KLM Royal Dutch Airlines from January 1, 2018 to January 1, 2022 (in million euros). Statista. Statista Inc.. Accessed: December 18, 2024. https://www.statista.com/statistics/964773/brand-value-of-klm/
Adwired AG. "Brand Value of Klm Royal Dutch Airlines from January 1, 2018 to January 1, 2022 (in Million Euros)." Statista, Statista Inc., 10 Mar 2022, https://www.statista.com/statistics/964773/brand-value-of-klm/
Adwired AG, Brand value of KLM Royal Dutch Airlines from January 1, 2018 to January 1, 2022 (in million euros) Statista, https://www.statista.com/statistics/964773/brand-value-of-klm/ (last visited December 18, 2024)
Brand value of KLM Royal Dutch Airlines from January 1, 2018 to January 1, 2022 (in million euros) [Graph], Adwired AG, March 10, 2022. [Online]. Available: https://www.statista.com/statistics/964773/brand-value-of-klm/
