The statistic shows the distribution of TV commercials during the Super Bowl from 2014 to 2019, broken down by ad length. According to the source, 28 percent of all Super Bowl commercials in 2019 were 60-seconds long, while a year earlier the same was true for 31 percent of ads. All in all, there were 91 network TV commercials during the Super Bowl game that year.
Distribution of TV commercials during the Super Bowl broadcasts from 2014 to 2019, by ad length
Characteristic
15 seconds or less
30 seconds
60 seconds
Other lengths
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
Exclusive Premium Statistic
To access all Premium Statistics, you need a paid Statista Account
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Radio and Television Business Report . (January 2, 2020). Distribution of TV commercials during the Super Bowl broadcasts from 2014 to 2019, by ad length [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/964588/super-bowl-tv-ad-share-by-length/
Radio and Television Business Report . "Distribution of TV commercials during the Super Bowl broadcasts from 2014 to 2019, by ad length." Chart. January 2, 2020. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/964588/super-bowl-tv-ad-share-by-length/
Radio and Television Business Report . (2020). Distribution of TV commercials during the Super Bowl broadcasts from 2014 to 2019, by ad length. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/964588/super-bowl-tv-ad-share-by-length/
Radio and Television Business Report . "Distribution of Tv Commercials during The Super Bowl Broadcasts from 2014 to 2019, by Ad Length." Statista, Statista Inc., 2 Jan 2020, https://www.statista.com/statistics/964588/super-bowl-tv-ad-share-by-length/
Radio and Television Business Report , Distribution of TV commercials during the Super Bowl broadcasts from 2014 to 2019, by ad length Statista, https://www.statista.com/statistics/964588/super-bowl-tv-ad-share-by-length/ (last visited July 22, 2024)
Distribution of TV commercials during the Super Bowl broadcasts from 2014 to 2019, by ad length [Graph], Radio and Television Business Report , January 2, 2020. [Online]. Available: https://www.statista.com/statistics/964588/super-bowl-tv-ad-share-by-length/