This statistic shows the design maturity of organizations worldwide in 2018, broken down by industry. According to InVision, 10 percent of respondents in the transportation, automotive and delivery industry were classified as a Level 5 company during the survey, which is the highest level of design maturity.
Design maturity of organizations worldwide in 2018, by industry*
Characteristic
Level 1
Level 2
Level 3
Level 4
Level 5
Average across all industries
41
21
21
12
5
Healthcare and pharmaceuticals
37
27
23
8
6
Telecommunications, technology, internet and electronics
large enterprises, small businesses, agencies and government and non-profit organizations
Supplementary notes
* Level of design maturity is ordered from one to five, with level one companies having the lowest level of adoption and level five companies having the highest. According to the source, the design philosophy for each level is:
Level 1 companies: design is what happens on screens ('Producers')
Level 2 companies: design is what happens in a workshop ('Connectors')
Level 3 companies: design is a standardized scalable process ('Architects')
Level 4 companies: design is a hypothesis and an experiment ('Scientists')
Level 5 companies: design is business strategy ('Visionaries')
Percentages may not equal 100 percent due to rounding.
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InVision. (January 29, 2019). Design maturity of organizations worldwide in 2018, by industry* [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/964224/design-businesses-maturity-industry-worldwide/
InVision. "Design maturity of organizations worldwide in 2018, by industry*." Chart. January 29, 2019. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/964224/design-businesses-maturity-industry-worldwide/
InVision. (2019). Design maturity of organizations worldwide in 2018, by industry*. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/964224/design-businesses-maturity-industry-worldwide/
InVision. "Design Maturity of Organizations Worldwide in 2018, by Industry*." Statista, Statista Inc., 29 Jan 2019, https://www.statista.com/statistics/964224/design-businesses-maturity-industry-worldwide/
InVision, Design maturity of organizations worldwide in 2018, by industry* Statista, https://www.statista.com/statistics/964224/design-businesses-maturity-industry-worldwide/ (last visited July 22, 2024)
Design maturity of organizations worldwide in 2018, by industry* [Graph], InVision, January 29, 2019. [Online]. Available: https://www.statista.com/statistics/964224/design-businesses-maturity-industry-worldwide/