Main consideration factors for clothing purchases among youth in China 2019

Published by
Xin Ou,
Feb 23, 2024
This statistic presents the results of a survey about the factors considered by youth in their 20s when purchasing clothing in China as of January 2019. During the survey period, around 50 percent of respondents in China said that product quality is an important factor they consider when shopping for clothes.

Leading factors considered by people in their 20s when purchasing clothing in China as of January 2019

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Source

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Release date

January 2019

Region

China

Survey time period

January 2019

Number of respondents

1,043 respondents

Age group

born in 1990s

Method of interview

Online survey

Supplementary notes

Survey question:
When you buy clothing, which of the following consideration factors are important to you?

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