The graph shows the time spent producing a marketing e-mail according to industry professionals worldwide as of January 2018. It was found that 23.8 percent of responding marketers said their company's production cycle for a single promotional e-mail lasted a week.
Time spent producing a marketing e-mail according to industry professionals worldwide as of January 2018
Question: How long is your company’s production cycle typically for a single email—from the time brainstorming or concepting begins on that email until it is sent?
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Litmus. (April 25, 2018). Time spent producing a marketing e-mail according to industry professionals worldwide as of January 2018 [Graph]. In Statista. Retrieved December 19, 2024, from https://www.statista.com/statistics/960031/time-spent-marketing-email-production/
Litmus. "Time spent producing a marketing e-mail according to industry professionals worldwide as of January 2018." Chart. April 25, 2018. Statista. Accessed December 19, 2024. https://www.statista.com/statistics/960031/time-spent-marketing-email-production/
Litmus. (2018). Time spent producing a marketing e-mail according to industry professionals worldwide as of January 2018. Statista. Statista Inc.. Accessed: December 19, 2024. https://www.statista.com/statistics/960031/time-spent-marketing-email-production/
Litmus. "Time Spent Producing a Marketing E-mail According to Industry Professionals Worldwide as of January 2018." Statista, Statista Inc., 25 Apr 2018, https://www.statista.com/statistics/960031/time-spent-marketing-email-production/
Litmus, Time spent producing a marketing e-mail according to industry professionals worldwide as of January 2018 Statista, https://www.statista.com/statistics/960031/time-spent-marketing-email-production/ (last visited December 19, 2024)
Time spent producing a marketing e-mail according to industry professionals worldwide as of January 2018 [Graph], Litmus, April 25, 2018. [Online]. Available: https://www.statista.com/statistics/960031/time-spent-marketing-email-production/
