The statistic presents information on the perception of e-mail marketing ROI according to industry professionals worldwide as of January 2017. It was found that 65 percent of responding marketers found their e-mail marketing ROI either good or excellent, while four percent said it was very poor.
Perception of e-mail marketing ROI according to industry professionals worldwide as of January 2018
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Share of respondents
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GetResponse. (May 30, 2018). Perception of e-mail marketing ROI according to industry professionals worldwide as of January 2018 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/959488/email-marketing-roi-effectiveness-perception/
GetResponse. "Perception of e-mail marketing ROI according to industry professionals worldwide as of January 2018." Chart. May 30, 2018. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/959488/email-marketing-roi-effectiveness-perception/
GetResponse. (2018). Perception of e-mail marketing ROI according to industry professionals worldwide as of January 2018. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/959488/email-marketing-roi-effectiveness-perception/
GetResponse. "Perception of E-mail Marketing Roi According to Industry Professionals Worldwide as of January 2018." Statista, Statista Inc., 30 May 2018, https://www.statista.com/statistics/959488/email-marketing-roi-effectiveness-perception/
GetResponse, Perception of e-mail marketing ROI according to industry professionals worldwide as of January 2018 Statista, https://www.statista.com/statistics/959488/email-marketing-roi-effectiveness-perception/ (last visited July 22, 2024)
Perception of e-mail marketing ROI according to industry professionals worldwide as of January 2018 [Graph], GetResponse, May 30, 2018. [Online]. Available: https://www.statista.com/statistics/959488/email-marketing-roi-effectiveness-perception/