What Singaporeans are willing to do for brand sponsorship 2017
This statistic shows the share of respondents in Singapore who would be willing to do the following things as part of a sponsorship, if a brand that they liked offered to sponsor them, as of December 2017. During the period surveyed, 60 percent of respondents indicated that they would be willing to have the sponsoring brand's logo and the words 'sponsored by' in the bottom corner of their profile photo on all of their social media accounts. In comparison, only six percent indicated that they were willing to get a permanent tattoo of the sponsoring brand's logo on their body.
