This graph shows the results of a survey asking which sources consumers considered reliable when searching for information on the sustainability of a clothing brand, in Italy in 2018. According to data, 46 percent of respondents trusted third party certifications, while 33 percent of consumers believed in information provided by non-governmental organizations. Fashion magazines were the least trustworthy sources, chosen by only 12 percent of interviewees.
Which sources of information, if any, would you trust if you wanted to find out how sustainable a clothing brand is?
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Ipsos MORI, & The Changing Markets Foundation. (November 30, 2018). Which sources of information, if any, would you trust if you wanted to find out how sustainable a clothing brand is? [Graph]. In Statista. Retrieved December 03, 2024, from https://www.statista.com/statistics/957263/information-sources-on-sustainable-clothing-in-italy/
Ipsos MORI, und The Changing Markets Foundation. "Which sources of information, if any, would you trust if you wanted to find out how sustainable a clothing brand is?." Chart. November 30, 2018. Statista. Accessed December 03, 2024. https://www.statista.com/statistics/957263/information-sources-on-sustainable-clothing-in-italy/
Ipsos MORI, The Changing Markets Foundation. (2018). Which sources of information, if any, would you trust if you wanted to find out how sustainable a clothing brand is?. Statista. Statista Inc.. Accessed: December 03, 2024. https://www.statista.com/statistics/957263/information-sources-on-sustainable-clothing-in-italy/
Ipsos MORI, and The Changing Markets Foundation. "Which Sources of Information, If Any, Would You Trust If You Wanted to Find out How Sustainable a Clothing Brand Is?." Statista, Statista Inc., 30 Nov 2018, https://www.statista.com/statistics/957263/information-sources-on-sustainable-clothing-in-italy/
Ipsos MORI & The Changing Markets Foundation, Which sources of information, if any, would you trust if you wanted to find out how sustainable a clothing brand is? Statista, https://www.statista.com/statistics/957263/information-sources-on-sustainable-clothing-in-italy/ (last visited December 03, 2024)
Which sources of information, if any, would you trust if you wanted to find out how sustainable a clothing brand is? [Graph], Ipsos MORI, & The Changing Markets Foundation, November 30, 2018. [Online]. Available: https://www.statista.com/statistics/957263/information-sources-on-sustainable-clothing-in-italy/
