Influence of offers in weekly supermarket brochures in the Netherlands 2018

Is an attractive offer in a weekly supermarket flyer or brochure a reason for you to visit another supermarket?*

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Source

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Release date

November 2018

Region

Netherlands

Survey time period

1 June, 2018 to 8 June, 2018

Number of respondents

2,336 respondents

Age group

18 years and older

Special properties

respondents who regularly do grocery shopping

Method of interview

Panel survey

Supplementary notes

*The question was phrased by the source as follows: "Is een aantrekkelijke aanbieding uit een weekfolder aanleiding om een andere supermarkt te bezoeken?" (English: "Is an attractive offer in a weekly supermarket flyer or brochure a reason for you to visit another supermarket?")

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