Online advertising expenditure share Australia 2013-2018, by type

Published by
Christopher Hughes,
Apr 2, 2022
In 2018, search and directories advertising accounted for 44 percent of the total online advertising expenditure in Australia, a decrease from 53 percent in 2013. In contrast, display advertising had continued to increase its share of the online advertising market spend in Australia.

Share of online advertising expenditure in Australia from 2013 to 2018, by type

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Release date

July 2019

Region

Australia

Survey time period

2013 to 2018

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