During a 2024 survey conducted in the United Kingdom, it was found that 46 percent of respondents aged between 35 and 44 years owned a smart speaker. Respondents aged between 45 and 54 years old recorded the highest share of speaker owners, nearly 50 percent, followed closely by those between 35 and 44 years old.
Share of adults who own a smart speaker in the United Kingdom (UK) in 2024, by age group
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Ofcom. (July 18, 2024). Share of adults who own a smart speaker in the United Kingdom (UK) in 2024, by age group [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/956343/ownership-of-smart-speakers-uk/
Ofcom. "Share of adults who own a smart speaker in the United Kingdom (UK) in 2024, by age group." Chart. July 18, 2024. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/956343/ownership-of-smart-speakers-uk/
Ofcom. (2024). Share of adults who own a smart speaker in the United Kingdom (UK) in 2024, by age group. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/956343/ownership-of-smart-speakers-uk/
Ofcom. "Share of Adults Who Own a Smart Speaker in The United Kingdom (Uk) in 2024, by Age Group." Statista, Statista Inc., 18 Jul 2024, https://www.statista.com/statistics/956343/ownership-of-smart-speakers-uk/
Ofcom, Share of adults who own a smart speaker in the United Kingdom (UK) in 2024, by age group Statista, https://www.statista.com/statistics/956343/ownership-of-smart-speakers-uk/ (last visited November 21, 2024)
Share of adults who own a smart speaker in the United Kingdom (UK) in 2024, by age group [Graph], Ofcom, July 18, 2024. [Online]. Available: https://www.statista.com/statistics/956343/ownership-of-smart-speakers-uk/