Car connectivity worldwide: consumers willing to change brand 2014-19

Published by Statista Research Department, Jul 14, 2022
The percentage of respondents who are willing to change car brands for better connectivity services rose considerably between 2014 and 2016, but rebounded slightly in 2017 and dipped to just 36 percent in 2019. This figure compares to 40 percent of respondents who had said they would change brands for better connectivity in 2018, according to McKinsey.

Percentage of respondents in selected countries worldwide who are willing to change car brand for improved connectivity services between 2014 and 2019

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Release date

February 2020

Region

Worldwide

Survey time period

2014 to 2019

Number of respondents

7,000 respondents

Special properties

Respondents from China, Germany, and the U.S.

Supplementary notes

The source does not provide information regarding the age of respondents or the type of survey..

Countries represented include Germany, the U.S., and China

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