This statistic shows the annual revenue of Nielsen Holdings' Buy segment from 2015 to 2018, broken down by subsegment. In 2018, Nielsen's Buy segment generated just over 1.9 billion U.S. dollars in revenue from their developed markets.
Annual revenue of Nielsen Holdings' Buy segment from 2015 to 2018, by subsegment
(in million U.S. dollars)
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Annual revenue of Nielsen Holdings' Buy segment from 2015 to 2018, by subsegment
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The Buy segment includes services for consumer purchasing measurement and analytics.
* Includes slow growth and non-core services that are part of portfolio pruning initiatives.
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Nielsen. (February 28, 2019). Annual revenue of Nielsen Holdings' Buy segment from 2015 to 2018, by subsegment (in million U.S. dollars) [Graph]. In Statista. Retrieved May 01, 2025, from https://www.statista.com/statistics/954263/nielsen-holdings-buy-segment-revenue-subsegment/
Nielsen. "Annual revenue of Nielsen Holdings' Buy segment from 2015 to 2018, by subsegment (in million U.S. dollars)." Chart. February 28, 2019. Statista. Accessed May 01, 2025. https://www.statista.com/statistics/954263/nielsen-holdings-buy-segment-revenue-subsegment/
Nielsen. (2019). Annual revenue of Nielsen Holdings' Buy segment from 2015 to 2018, by subsegment (in million U.S. dollars). Statista. Statista Inc.. Accessed: May 01, 2025. https://www.statista.com/statistics/954263/nielsen-holdings-buy-segment-revenue-subsegment/
Nielsen. "Annual Revenue of Nielsen Holdings' Buy Segment from 2015 to 2018, by Subsegment (in Million U.S. Dollars)." Statista, Statista Inc., 28 Feb 2019, https://www.statista.com/statistics/954263/nielsen-holdings-buy-segment-revenue-subsegment/
Nielsen, Annual revenue of Nielsen Holdings' Buy segment from 2015 to 2018, by subsegment (in million U.S. dollars) Statista, https://www.statista.com/statistics/954263/nielsen-holdings-buy-segment-revenue-subsegment/ (last visited May 01, 2025)
Annual revenue of Nielsen Holdings' Buy segment from 2015 to 2018, by subsegment (in million U.S. dollars) [Graph], Nielsen, February 28, 2019. [Online]. Available: https://www.statista.com/statistics/954263/nielsen-holdings-buy-segment-revenue-subsegment/
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