This statistic presents the results of a survey on Christmas gifts' shopping behavior in Italy in 2018. In particular, the graph shows the attitude of the respondents towards online shopping compared to in-store shopping for different product categories. It can be seen that the vast majority of respondents (78 percent) preferred in-store shopping when it comes to food products. Conversely, when booking a flight or a travel as a Christmas gift 79 percent of the respondents choose to go online.
Online and offline shopping for Christmas gifts in Italy in 2018, by category
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Compass. (December 1, 2018). Online and offline shopping for Christmas gifts in Italy in 2018, by category [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/949851/online-and-offline-shopping-for-christmas-gifts-by-category/
Compass. "Online and offline shopping for Christmas gifts in Italy in 2018, by category." Chart. December 1, 2018. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/949851/online-and-offline-shopping-for-christmas-gifts-by-category/
Compass. (2018). Online and offline shopping for Christmas gifts in Italy in 2018, by category. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/949851/online-and-offline-shopping-for-christmas-gifts-by-category/
Compass. "Online and Offline Shopping for Christmas Gifts in Italy in 2018, by Category." Statista, Statista Inc., 1 Dec 2018, https://www.statista.com/statistics/949851/online-and-offline-shopping-for-christmas-gifts-by-category/
Compass, Online and offline shopping for Christmas gifts in Italy in 2018, by category Statista, https://www.statista.com/statistics/949851/online-and-offline-shopping-for-christmas-gifts-by-category/ (last visited December 22, 2024)
Online and offline shopping for Christmas gifts in Italy in 2018, by category [Graph], Compass, December 1, 2018. [Online]. Available: https://www.statista.com/statistics/949851/online-and-offline-shopping-for-christmas-gifts-by-category/