Most of the meal kit orders received by Blue Apron are two-serving plans. In 2022, 80 percent of all of Blue Apron's meal orders were for the company's two-person plan, though this share has slightly decreased in favor of the four-serving plan, more suitable for families.
Distribution of Blue Apron's order volume from 2019 to 2022, by meal plan
Characteristic
2019
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2021
2022
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Blue Apron. (March 16, 2023). Distribution of Blue Apron's order volume from 2019 to 2022, by meal plan [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/948004/blue-apron-order-share-by-meal-plan-type-worldwide/
Blue Apron. "Distribution of Blue Apron's order volume from 2019 to 2022, by meal plan." Chart. March 16, 2023. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/948004/blue-apron-order-share-by-meal-plan-type-worldwide/
Blue Apron. (2023). Distribution of Blue Apron's order volume from 2019 to 2022, by meal plan. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/948004/blue-apron-order-share-by-meal-plan-type-worldwide/
Blue Apron. "Distribution of Blue Apron's Order Volume from 2019 to 2022, by Meal Plan." Statista, Statista Inc., 16 Mar 2023, https://www.statista.com/statistics/948004/blue-apron-order-share-by-meal-plan-type-worldwide/
Blue Apron, Distribution of Blue Apron's order volume from 2019 to 2022, by meal plan Statista, https://www.statista.com/statistics/948004/blue-apron-order-share-by-meal-plan-type-worldwide/ (last visited August 24, 2024)
Distribution of Blue Apron's order volume from 2019 to 2022, by meal plan [Graph], Blue Apron, March 16, 2023. [Online]. Available: https://www.statista.com/statistics/948004/blue-apron-order-share-by-meal-plan-type-worldwide/