Favorability of the James Bond movies franchise in the United States 2018, by gender

The statistic shows the favorability of the James Bond movie franchise according to adults in the United States as of November 2018, broken down by gender. The findings reveal that the James Bond film series was overall more popular with men, so much so that 45 percent of male respondents said that they considered the movies very favorable, compared to 28 percent of women who said the same.

The James Bond movie franchise has been running since 1962. The Bond figure is famed for epitomizing traditional and modern masculinity, and as such interpretations of the character have altered throughout the years, however the films have often come under scrutiny by critics and within the media for their portrayals of women.