According to a survey conducted among South Korean music listeners in 2023, around 40 percent of respondents stated that they streamed music almost every day. Overall, over 81 percent of those surveyed listened to music on a weekly basis.
Among the most-used streaming services in Korea, the free YouTube service emerged as the most popular, closely followed by the domestic streaming service Melon. The number of monthly active users (MAU) of the YouTube app on Android surpassed four million users as of March 2024, indicating a general growth over the past year. This figure nearly matched that of domestic app Melon, whose number of MAUs decreased over the same period.
Frequency of using music streaming services in South Korea as of July 2023
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Korea Creative Content Agency. (September 27, 2023). Frequency of using music streaming services in South Korea as of July 2023 [Graph]. In Statista. Retrieved September 09, 2024, from https://www.statista.com/statistics/943251/south-korea-music-streaming-services-usage-frequency/
Korea Creative Content Agency. "Frequency of using music streaming services in South Korea as of July 2023." Chart. September 27, 2023. Statista. Accessed September 09, 2024. https://www.statista.com/statistics/943251/south-korea-music-streaming-services-usage-frequency/
Korea Creative Content Agency. (2023). Frequency of using music streaming services in South Korea as of July 2023. Statista. Statista Inc.. Accessed: September 09, 2024. https://www.statista.com/statistics/943251/south-korea-music-streaming-services-usage-frequency/
Korea Creative Content Agency. "Frequency of Using Music Streaming Services in South Korea as of July 2023." Statista, Statista Inc., 27 Sep 2023, https://www.statista.com/statistics/943251/south-korea-music-streaming-services-usage-frequency/
Korea Creative Content Agency, Frequency of using music streaming services in South Korea as of July 2023 Statista, https://www.statista.com/statistics/943251/south-korea-music-streaming-services-usage-frequency/ (last visited September 09, 2024)
Frequency of using music streaming services in South Korea as of July 2023 [Graph], Korea Creative Content Agency, September 27, 2023. [Online]. Available: https://www.statista.com/statistics/943251/south-korea-music-streaming-services-usage-frequency/