This statistic displays the percentage of French people who declared having already discovered or bought products because of influencers marketing online in 2018. It shows that 18 percent of the respondents discovered a new product thanks to the review of an influencer.
Percentage of French people who declared having already been influenced by the advice of influencers on social networks in 2018, by type of influenced behavior
Characteristic
Yes, several times
Yes, one time
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Observatoire Cetelem, & Harris Interactive. (March 26, 2018). Percentage of French people who declared having already been influenced by the advice of influencers on social networks in 2018, by type of influenced behavior [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/942913/influenced-behavior-by-online-influencer-france/
Observatoire Cetelem, und Harris Interactive. "Percentage of French people who declared having already been influenced by the advice of influencers on social networks in 2018, by type of influenced behavior." Chart. March 26, 2018. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/942913/influenced-behavior-by-online-influencer-france/
Observatoire Cetelem, Harris Interactive. (2018). Percentage of French people who declared having already been influenced by the advice of influencers on social networks in 2018, by type of influenced behavior. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/942913/influenced-behavior-by-online-influencer-france/
Observatoire Cetelem, and Harris Interactive. "Percentage of French People Who Declared Having Already Been Influenced by The Advice of Influencers on Social Networks in 2018, by Type of Influenced Behavior." Statista, Statista Inc., 26 Mar 2018, https://www.statista.com/statistics/942913/influenced-behavior-by-online-influencer-france/
Observatoire Cetelem & Harris Interactive, Percentage of French people who declared having already been influenced by the advice of influencers on social networks in 2018, by type of influenced behavior Statista, https://www.statista.com/statistics/942913/influenced-behavior-by-online-influencer-france/ (last visited July 22, 2024)
Percentage of French people who declared having already been influenced by the advice of influencers on social networks in 2018, by type of influenced behavior [Graph], Observatoire Cetelem, & Harris Interactive, March 26, 2018. [Online]. Available: https://www.statista.com/statistics/942913/influenced-behavior-by-online-influencer-france/
