In 2022, marketing e-mails in the financial services sector had the highest click-to-open rate, at 16.68 percent. Publishing and communications followed, with 14.47 percent and 11.83 percent, respectively.
Click-to-open rates of marketing e-mails worldwide in 2022, by industry
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GetResponse. (April 29, 2023). Click-to-open rates of marketing e-mails worldwide in 2022, by industry [Graph]. In Statista. Retrieved November 24, 2024, from https://www.statista.com/statistics/942725/e-mail-marketing-click-to-open-rates-world/?via=beehiivchinese
GetResponse. "Click-to-open rates of marketing e-mails worldwide in 2022, by industry." Chart. April 29, 2023. Statista. Accessed November 24, 2024. https://www.statista.com/statistics/942725/e-mail-marketing-click-to-open-rates-world/?via=beehiivchinese
GetResponse. (2023). Click-to-open rates of marketing e-mails worldwide in 2022, by industry. Statista. Statista Inc.. Accessed: November 24, 2024. https://www.statista.com/statistics/942725/e-mail-marketing-click-to-open-rates-world/?via=beehiivchinese
GetResponse. "Click-to-open Rates of Marketing E-mails Worldwide in 2022, by Industry." Statista, Statista Inc., 29 Apr 2023, https://www.statista.com/statistics/942725/e-mail-marketing-click-to-open-rates-world/?via=beehiivchinese
GetResponse, Click-to-open rates of marketing e-mails worldwide in 2022, by industry Statista, https://www.statista.com/statistics/942725/e-mail-marketing-click-to-open-rates-world/?via=beehiivchinese (last visited November 24, 2024)
Click-to-open rates of marketing e-mails worldwide in 2022, by industry [Graph], GetResponse, April 29, 2023. [Online]. Available: https://www.statista.com/statistics/942725/e-mail-marketing-click-to-open-rates-world/?via=beehiivchinese
