Motivations to use IoT of companies in the Netherlands 2018

Published by
Petroc Taylor,
Jan 18, 2023
The statistic displays the results of a survey of the leading motivations to use Internet of Things of companies in the Netherlands in 2018. The survey results suggest that among the companies surveyed, as of 2018, the leading motivations for using IoT were improved customer and user experience and improved access to precise detail and business insights. Over 30 percent of respondents identified improved customer and user experience as a leading motivation for the use of IoT in their company, while improved brand differentiation was least frequently given as a leading motivation IoT usage in companies.

Leading motivations to use Internet of Things (IoT) of companies in the Netherlands in 2018

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Sources

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Release date

September 2018

Region

Netherlands

Survey time period

2018*

Number of respondents

1,000 respondents

Special properties

SMEs with more than 250 employees

Supplementary notes

* The source does not specify the date of the survey.

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