The statistic presents the results of a survey conducted in June 2018 in Japan on how individuals first discovered travel products through pamphlets and direct marketing. During the surveyed period, around 13.4 percent of respondents stated that they found potential travel products in travel agency stores, while only 2.8 percent found potential products in newspaper ads.
Share of individuals who found potential travel products in pamphlets or by direct marketing in Japan as of June 2018
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JTB Tourism Research & Consulting Co.. (October 16, 2018). Share of individuals who found potential travel products in pamphlets or by direct marketing in Japan as of June 2018 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/939044/japan-travel-products-discovery-by-direct-marketing/
JTB Tourism Research & Consulting Co.. "Share of individuals who found potential travel products in pamphlets or by direct marketing in Japan as of June 2018." Chart. October 16, 2018. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/939044/japan-travel-products-discovery-by-direct-marketing/
JTB Tourism Research & Consulting Co.. (2018). Share of individuals who found potential travel products in pamphlets or by direct marketing in Japan as of June 2018. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/939044/japan-travel-products-discovery-by-direct-marketing/
JTB Tourism Research & Consulting Co.. "Share of Individuals Who Found Potential Travel Products in Pamphlets or by Direct Marketing in Japan as of June 2018." Statista, Statista Inc., 16 Oct 2018, https://www.statista.com/statistics/939044/japan-travel-products-discovery-by-direct-marketing/
JTB Tourism Research & Consulting Co., Share of individuals who found potential travel products in pamphlets or by direct marketing in Japan as of June 2018 Statista, https://www.statista.com/statistics/939044/japan-travel-products-discovery-by-direct-marketing/ (last visited December 22, 2024)
Share of individuals who found potential travel products in pamphlets or by direct marketing in Japan as of June 2018 [Graph], JTB Tourism Research & Consulting Co., October 16, 2018. [Online]. Available: https://www.statista.com/statistics/939044/japan-travel-products-discovery-by-direct-marketing/
