The statistic presents the results of a survey conducted in June 2018 in Japan on how individuals first discovered travel products through pamphlets and direct marketing. During the surveyed period, around 13.4 percent of respondents stated that they found potential travel products in travel agency stores, while only 2.8 percent found potential products in newspaper ads.
Share of individuals who found potential travel products in pamphlets or by direct marketing in Japan as of June 2018
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JTB Tourism Research & Consulting Co.. (October 16, 2018). Share of individuals who found potential travel products in pamphlets or by direct marketing in Japan as of June 2018 [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/939044/japan-travel-products-discovery-by-direct-marketing/
JTB Tourism Research & Consulting Co.. "Share of individuals who found potential travel products in pamphlets or by direct marketing in Japan as of June 2018." Chart. October 16, 2018. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/939044/japan-travel-products-discovery-by-direct-marketing/
JTB Tourism Research & Consulting Co.. (2018). Share of individuals who found potential travel products in pamphlets or by direct marketing in Japan as of June 2018. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/939044/japan-travel-products-discovery-by-direct-marketing/
JTB Tourism Research & Consulting Co.. "Share of Individuals Who Found Potential Travel Products in Pamphlets or by Direct Marketing in Japan as of June 2018." Statista, Statista Inc., 16 Oct 2018, https://www.statista.com/statistics/939044/japan-travel-products-discovery-by-direct-marketing/
JTB Tourism Research & Consulting Co., Share of individuals who found potential travel products in pamphlets or by direct marketing in Japan as of June 2018 Statista, https://www.statista.com/statistics/939044/japan-travel-products-discovery-by-direct-marketing/ (last visited November 21, 2024)
Share of individuals who found potential travel products in pamphlets or by direct marketing in Japan as of June 2018 [Graph], JTB Tourism Research & Consulting Co., October 16, 2018. [Online]. Available: https://www.statista.com/statistics/939044/japan-travel-products-discovery-by-direct-marketing/
