This chart depicts the results of a survey about drivers of consumption of special beers among consumers in Italy in 2018. According to data, the country of origin drove the purchases of 53 percent of asked consumers, while 51 percent of them were rather influenced by the characteristics of the special beer. Among the least influencing factors there was the shelf location, influencing only four percent of respondents.
Drivers of consumption of special beers among consumers in Italy in 2018
By special beer is meant high-fermented beer, Belgian, pilsner, stout, bock beer, imported non lager beer, regional and craft beer in 50 cl and 75 cl format, as well as beer mix, light and non-alcoholic beer.
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Doxa , & issuu . (April 26, 2018). Drivers of consumption of special beers among consumers in Italy in 2018 [Graph]. In Statista. Retrieved November 23, 2024, from https://www.statista.com/statistics/934692/drivers-of-special-beer-consumption-in-italy/
Doxa , und issuu . "Drivers of consumption of special beers among consumers in Italy in 2018." Chart. April 26, 2018. Statista. Accessed November 23, 2024. https://www.statista.com/statistics/934692/drivers-of-special-beer-consumption-in-italy/
Doxa , issuu . (2018). Drivers of consumption of special beers among consumers in Italy in 2018. Statista. Statista Inc.. Accessed: November 23, 2024. https://www.statista.com/statistics/934692/drivers-of-special-beer-consumption-in-italy/
Doxa , and issuu . "Drivers of Consumption of Special Beers among Consumers in Italy in 2018." Statista, Statista Inc., 26 Apr 2018, https://www.statista.com/statistics/934692/drivers-of-special-beer-consumption-in-italy/
Doxa & issuu , Drivers of consumption of special beers among consumers in Italy in 2018 Statista, https://www.statista.com/statistics/934692/drivers-of-special-beer-consumption-in-italy/ (last visited November 23, 2024)
Drivers of consumption of special beers among consumers in Italy in 2018 [Graph], Doxa , & issuu , April 26, 2018. [Online]. Available: https://www.statista.com/statistics/934692/drivers-of-special-beer-consumption-in-italy/