Latin America: music industry key figures

This table presents the selected key figures of the music industry in Latin America in 2017. In 2017, the recorded music industry in the region saw a growth of nearly 49 percent in streaming revenues, counting between 15 to 16 million paid music streaming accounts on different online music services.
Although streaming has been able to break several geographic barriers, the region's main challenge remains the lack of subscription options in a region where people tend to prefer free music consumption and in which a large number of consumers do not own a credit card.

Selected key figures regarding the recorded music industry in Latin America in 2017

Characteristic	Characteristic
Streaming revenue growth (in percent)	48.9
Revenue growth (in percent)	17.7
Number of music streaming paid accounts* (in millions)	16
Number of Latin international breakout hits a year**	10
Number of times the 2017 song Despacito was streamed worldwide*** (in billions)	7.5

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Release date

April 2018

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Region

LAC

Survey time period

2017

Supplementary notes

* More precisely, the source mentions "about 15-16 million paid accounts in a continent of 650 million people."
** The source refers to Latin international breakout hits as the Latin songs becoming hits outside the region. As described by the source, the recorded music industry in the region has seen an increase in the number of international hits mainly due to the barriers that streaming technology has been able to break down.
*** Streamed worldwide as of April 2018 in both YouTube and Spotify, including the original and the Justin Bieber-featuring remix version.

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