Italy: revenue performance of new OTC products 2017-2018, by segment

Published by Statista Research Department, May 5, 2025
This statistic depicts the year-on-year development of the turnover generated by the sales of OTC products in Italy from 2017 to 2018, by segment. According to data, the segment of personal care was the one showing the most significant y-o-y growth in terms of revenue generated by new products launched on the market. New self-medication products registered, instead, the lowest growth rate.

Year-on-Year change of the turnover generated by the sales of new OTC products in Italy from 2017 to 2018, by segment

CharacteristicY-o-Y percentage change
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Showing entries 1 to 5 (5 entries in total)
Statistic: Year-on-Year change of the turnover generated by the sales of new OTC products in Italy from 2017 to 2018, by segment

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Release date

October 2018

Region

Italy

Survey time period

2017 and 2018*

Supplementary notes

*Rolling years ending in August.

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