U.S. SMBs focusing holiday digital ad budgets to selected channels 2018

Leading channels to which SMBs allocate the majority of their holiday digital advertising budgets in the United States as of August 2018

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Release date

September 2018

Region

United States

Survey time period

August 2018

Number of respondents

260 respondents

Special properties

owners and managers of small-to-medium businesses

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Overview

5

Social media use

6

Ad reach

4

Ad perception

4

Purchasing behavior

6

Influencer advertising

6

Further related statistics

13
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

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For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
  • Free Statistics
  • Premium Statistics
  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
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1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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