In 2019, Pandora was the jewelry brand with highest advertising spending in Italy. Its ad expenditures amounted to 14.97 million euros, more than 3.5 times more than Morellate, which ranked second. Italian jewelry industry invested a total of 59.4 million euros in advertising that year.
Jewelry brands with highest advertising spending in Italy in 2019
(in 1,000 euros)
Characteristic
Spending in thousand euros
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Edifis. (July 8, 2020). Jewelry brands with highest advertising spending in Italy in 2019 (in 1,000 euros) [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/920792/advertising-spending-in-jewelry-industry-by-brand-in-italy/
Edifis. "Jewelry brands with highest advertising spending in Italy in 2019 (in 1,000 euros)." Chart. July 8, 2020. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/920792/advertising-spending-in-jewelry-industry-by-brand-in-italy/
Edifis. (2020). Jewelry brands with highest advertising spending in Italy in 2019 (in 1,000 euros). Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/920792/advertising-spending-in-jewelry-industry-by-brand-in-italy/
Edifis. "Jewelry Brands with Highest Advertising Spending in Italy in 2019 (in 1,000 Euros)." Statista, Statista Inc., 8 Jul 2020, https://www.statista.com/statistics/920792/advertising-spending-in-jewelry-industry-by-brand-in-italy/
Edifis, Jewelry brands with highest advertising spending in Italy in 2019 (in 1,000 euros) Statista, https://www.statista.com/statistics/920792/advertising-spending-in-jewelry-industry-by-brand-in-italy/ (last visited August 25, 2024)
Jewelry brands with highest advertising spending in Italy in 2019 (in 1,000 euros) [Graph], Edifis, July 8, 2020. [Online]. Available: https://www.statista.com/statistics/920792/advertising-spending-in-jewelry-industry-by-brand-in-italy/