This statistic shows the results of a poll conducted in the United States in May 2018. U.S. consumers were asked about their reasons for purchasing packaged food or beverage products online, as opposed to in an in-person location. During the survey, 47 percent of the respondents cited convenience as the primary reason for buying these grocery items online.
Reasons for purchasing packaged food or beverage products online among U.S. consumers as of May 2018
Characteristic
Share of respondents
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Results from the full survey have a margin of error of plus or minus 2 percentage points.
The question was phrased by the source as follows: "What is the primary reason you purchase packaged food or beverage products online, as opposed to in an in-person location?"
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Morning Consult. (May 11, 2018). Reasons for purchasing packaged food or beverage products online among U.S. consumers as of May 2018 [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/920693/reasons-for-purchasing-packaged-food-or-beverage-products-online-among-us-consumers/
Morning Consult. "Reasons for purchasing packaged food or beverage products online among U.S. consumers as of May 2018." Chart. May 11, 2018. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/920693/reasons-for-purchasing-packaged-food-or-beverage-products-online-among-us-consumers/
Morning Consult. (2018). Reasons for purchasing packaged food or beverage products online among U.S. consumers as of May 2018. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/920693/reasons-for-purchasing-packaged-food-or-beverage-products-online-among-us-consumers/
Morning Consult. "Reasons for Purchasing Packaged Food or Beverage Products Online among U.S. Consumers as of May 2018." Statista, Statista Inc., 11 May 2018, https://www.statista.com/statistics/920693/reasons-for-purchasing-packaged-food-or-beverage-products-online-among-us-consumers/
Morning Consult, Reasons for purchasing packaged food or beverage products online among U.S. consumers as of May 2018 Statista, https://www.statista.com/statistics/920693/reasons-for-purchasing-packaged-food-or-beverage-products-online-among-us-consumers/ (last visited August 25, 2024)
Reasons for purchasing packaged food or beverage products online among U.S. consumers as of May 2018 [Graph], Morning Consult, May 11, 2018. [Online]. Available: https://www.statista.com/statistics/920693/reasons-for-purchasing-packaged-food-or-beverage-products-online-among-us-consumers/