According to a survey conducted in 2021 about consumers' perception of the efforts of corporate brands in promoting social issues, Starbucks Coffee Japan topped the ranking, with a perception score of 100.2. Japanese automotive manufacturer Toyota followed with a score of 95.2.
Leading corporate brands making efforts in improving social issues in Japan as of October 2021, based on perception score
Respondents were asked regarding their views of 560 brands' efforts in "environment", "social issues", "governance", and "integrity". The ranking depicts the companies that ranked highest.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Nikkei BP. (October 8, 2021). Leading corporate brands making efforts in improving social issues in Japan as of October 2021, based on perception score [Graph]. In Statista. Retrieved December 24, 2024, from https://www.statista.com/statistics/920118/japan-leading-companies-by-sg-perception-ranking/
Nikkei BP. "Leading corporate brands making efforts in improving social issues in Japan as of October 2021, based on perception score." Chart. October 8, 2021. Statista. Accessed December 24, 2024. https://www.statista.com/statistics/920118/japan-leading-companies-by-sg-perception-ranking/
Nikkei BP. (2021). Leading corporate brands making efforts in improving social issues in Japan as of October 2021, based on perception score. Statista. Statista Inc.. Accessed: December 24, 2024. https://www.statista.com/statistics/920118/japan-leading-companies-by-sg-perception-ranking/
Nikkei BP. "Leading Corporate Brands Making Efforts in Improving Social Issues in Japan as of October 2021, Based on Perception Score." Statista, Statista Inc., 8 Oct 2021, https://www.statista.com/statistics/920118/japan-leading-companies-by-sg-perception-ranking/
Nikkei BP, Leading corporate brands making efforts in improving social issues in Japan as of October 2021, based on perception score Statista, https://www.statista.com/statistics/920118/japan-leading-companies-by-sg-perception-ranking/ (last visited December 24, 2024)
Leading corporate brands making efforts in improving social issues in Japan as of October 2021, based on perception score [Graph], Nikkei BP, October 8, 2021. [Online]. Available: https://www.statista.com/statistics/920118/japan-leading-companies-by-sg-perception-ranking/
