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Leading purchase channels for online shopping in the Netherlands 2019
Which purchase channels were the most important to consumers in the Netherlands if they wanted to buy something online in 2019? In Early 2019, most Dutch online shoppers indicated they would purchase something at an online marketplace such as domestic retailer Bol.com. The source named Amazon separately, so as to highlight its limited influence in the Netherlands. Up until February 2020, the e-commerce giant was not active in the Netherlands, with Dutch consumers only able to visit a specific segment of the German website.