Ranking of baby milk brands by advertising spend in the United Kingdom (UK) 2015

Published by Statista Research Department, Apr 27, 2023
This statistic shows the advertising expenditure of infant milk brands in the United Kingdom (UK) in 2015. According to the source, the overall advertising spend for the baby food and drink market in the UK that year amounted to 17.5 million British pounds, of which 16.4 million were spent on follow-on formula marketing. Danone's follow-on milk brand Aptamil had the highest ad spend in 2015, at approximately 5.7 million British pounds.

Infant follow-on formula brands ranked by advertising expenditure in the United Kingdom (UK) in 2015 (in million GBP)

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Release date

May 2018

Region

United Kingdom

Survey time period

2015

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