Preferred device for cross-border B2C e-commerce in the Netherlands 2015-2018
This statistic shows the answers to a survey question asking consumers in the Netherlands what their preferred device was when buying something from a web shop located in a foreign country from 2015 to 2018. As of 2018, approximately 70 of the respondents indicated they would use a computer for this purpose, with 15 percent of the respondents using their smartphone.
Unlike many other countries in Europe, Amazon is not active in the Netherlands. Instead, the e-commerce company uses a partially translated version of their German website to appeal to the Dutch audience. Within the Netherlands, Bol.com and Coolblue are the leading webshops, with revenues reaching respectively 1.22 billion euros and 844 million euros in 2017.
Unlike many other countries in Europe, Amazon is not active in the Netherlands. Instead, the e-commerce company uses a partially translated version of their German website to appeal to the Dutch audience. Within the Netherlands, Bol.com and Coolblue are the leading webshops, with revenues reaching respectively 1.22 billion euros and 844 million euros in 2017.
