Reliance Jio's wireless subscriber share 2018-2023

The share of customers with wireless subscriptions with Reliance Jio has grown from just below 24 percent to more than one third within two and a half years, which accounted for more than 459.8 million subscribers at the end of 2023. It had the highest market share in the wireless subscription sector in India and was followed by Bharti Airtel with around 32 percent of the market share during the same period.

Reliance Jio

Reliance Jio, also known more popularly as Jio, is a Mumbai based Indian telecommunications provider. It is a subsidiary of India’s biggest conglomerate Reliance Industries. Jio was first launched on September 5th, 2014, with 4G services and it soon became the leading mobile telecom provider in India, thanks to its cheap price, aggressive marketing, and fast, extensive mobile network. India’s 5G spectrum auction was delayed, and the rollout of Jio’s 5G services started by the end of 2021.

Popular mobile apps

The majority of Indians access social media via their mobile phones. Messaging and social networking apps are the most popular apps in terms of usage, among which Some of the most popular downloads were WhatsApp, Facebook, and Instagram. Aside from social media, mobile shopping apps, as well as digital payment apps, grew substantially in India as many relied more heavily on online shopping and contactless payments during the coronavirus pandemic. As of the second quarter of 2021, the most popular mobile phone brand in India was Xiaomi.