This statistic presents the share of OTT original programming containing product placement in the United States in 2017, by service. According to the findings, all of Amazon's original programming has integrated some form of product placement advertising, while the same is true for 74 percent of Netflix original programming.
Share of OTT original programming containing product placement in the United States in 2017, by service
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Business Insider. (June 18, 2018). Share of OTT original programming containing product placement in the United States in 2017, by service [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/915918/ott-original-programming-share-product-placement/
Business Insider. "Share of OTT original programming containing product placement in the United States in 2017, by service." Chart. June 18, 2018. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/915918/ott-original-programming-share-product-placement/
Business Insider. (2018). Share of OTT original programming containing product placement in the United States in 2017, by service. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/915918/ott-original-programming-share-product-placement/
Business Insider. "Share of Ott Original Programming Containing Product Placement in The United States in 2017, by Service." Statista, Statista Inc., 18 Jun 2018, https://www.statista.com/statistics/915918/ott-original-programming-share-product-placement/
Business Insider, Share of OTT original programming containing product placement in the United States in 2017, by service Statista, https://www.statista.com/statistics/915918/ott-original-programming-share-product-placement/ (last visited December 22, 2024)
Share of OTT original programming containing product placement in the United States in 2017, by service [Graph], Business Insider, June 18, 2018. [Online]. Available: https://www.statista.com/statistics/915918/ott-original-programming-share-product-placement/