Consumers in the United Kingdom spent on average 80 minutes per day on any SVOD service as of September 2021. While the viewing time watching content on video streaming platforms significantly increased during the pandemic, reaching new heights of over 90 minutes, the time spent has returned to the level before the lockdown in early-2020.
Average daily time spent watching subscription video-on-demand (SVOD) services in the United Kingdom (UK) from January 2020 to September 2021
(in minutes)
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Institute of Practitioners in Advertising. (November 16, 2021). Average daily time spent watching subscription video-on-demand (SVOD) services in the United Kingdom (UK) from January 2020 to September 2021 (in minutes) [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/913940/svod-and-netflix-daily-watching-time-spent-in-the-united-kingdom/
Institute of Practitioners in Advertising. "Average daily time spent watching subscription video-on-demand (SVOD) services in the United Kingdom (UK) from January 2020 to September 2021 (in minutes)." Chart. November 16, 2021. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/913940/svod-and-netflix-daily-watching-time-spent-in-the-united-kingdom/
Institute of Practitioners in Advertising. (2021). Average daily time spent watching subscription video-on-demand (SVOD) services in the United Kingdom (UK) from January 2020 to September 2021 (in minutes). Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/913940/svod-and-netflix-daily-watching-time-spent-in-the-united-kingdom/
Institute of Practitioners in Advertising. "Average Daily Time Spent Watching Subscription Video-on-demand (Svod) Services in The United Kingdom (Uk) from January 2020 to September 2021 (in Minutes)." Statista, Statista Inc., 16 Nov 2021, https://www.statista.com/statistics/913940/svod-and-netflix-daily-watching-time-spent-in-the-united-kingdom/
Institute of Practitioners in Advertising, Average daily time spent watching subscription video-on-demand (SVOD) services in the United Kingdom (UK) from January 2020 to September 2021 (in minutes) Statista, https://www.statista.com/statistics/913940/svod-and-netflix-daily-watching-time-spent-in-the-united-kingdom/ (last visited December 21, 2024)
Average daily time spent watching subscription video-on-demand (SVOD) services in the United Kingdom (UK) from January 2020 to September 2021 (in minutes) [Graph], Institute of Practitioners in Advertising, November 16, 2021. [Online]. Available: https://www.statista.com/statistics/913940/svod-and-netflix-daily-watching-time-spent-in-the-united-kingdom/