Consumers in the United Kingdom spent on average 80 minutes per day on any SVOD service as of September 2021. While the viewing time watching content on video streaming platforms significantly increased during the pandemic, reaching new heights of over 90 minutes, the time spent has returned to the level before the lockdown in early-2020.
Average daily time spent watching subscription video-on-demand (SVOD) services in the United Kingdom (UK) from January 2020 to September 2021
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Time spent in minutes
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Institute of Practitioners in Advertising. (November 16, 2021). Average daily time spent watching subscription video-on-demand (SVOD) services in the United Kingdom (UK) from January 2020 to September 2021 (in minutes) [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/913940/svod-and-netflix-daily-watching-time-spent-in-the-united-kingdom/
Institute of Practitioners in Advertising. "Average daily time spent watching subscription video-on-demand (SVOD) services in the United Kingdom (UK) from January 2020 to September 2021 (in minutes)." Chart. November 16, 2021. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/913940/svod-and-netflix-daily-watching-time-spent-in-the-united-kingdom/
Institute of Practitioners in Advertising. (2021). Average daily time spent watching subscription video-on-demand (SVOD) services in the United Kingdom (UK) from January 2020 to September 2021 (in minutes). Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/913940/svod-and-netflix-daily-watching-time-spent-in-the-united-kingdom/
Institute of Practitioners in Advertising. "Average Daily Time Spent Watching Subscription Video-on-demand (Svod) Services in The United Kingdom (Uk) from January 2020 to September 2021 (in Minutes)." Statista, Statista Inc., 16 Nov 2021, https://www.statista.com/statistics/913940/svod-and-netflix-daily-watching-time-spent-in-the-united-kingdom/
Institute of Practitioners in Advertising, Average daily time spent watching subscription video-on-demand (SVOD) services in the United Kingdom (UK) from January 2020 to September 2021 (in minutes) Statista, https://www.statista.com/statistics/913940/svod-and-netflix-daily-watching-time-spent-in-the-united-kingdom/ (last visited July 22, 2024)
Average daily time spent watching subscription video-on-demand (SVOD) services in the United Kingdom (UK) from January 2020 to September 2021 (in minutes) [Graph], Institute of Practitioners in Advertising, November 16, 2021. [Online]. Available: https://www.statista.com/statistics/913940/svod-and-netflix-daily-watching-time-spent-in-the-united-kingdom/