According to a January 2021 survey, German wineries offering online wine tastings targeted private consumers for the most part. In comparison, one-third of surveyed Italian wineries conducted such activities only for private customers, 32 percent did it only for businesses, and the remaining ones for both.
Distribution of wineries conducting online wine tastings worldwide as of January 2021, by country and main target group
Characteristic
B2C
B2B
Both
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Winetourism, & Hochschule Geisenheim University. (March 15, 2021). Distribution of wineries conducting online wine tastings worldwide as of January 2021, by country and main target group [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/912750/target-groups-wineries-online-wine-tastings-worldwide/
Winetourism, und Hochschule Geisenheim University. "Distribution of wineries conducting online wine tastings worldwide as of January 2021, by country and main target group." Chart. March 15, 2021. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/912750/target-groups-wineries-online-wine-tastings-worldwide/
Winetourism, Hochschule Geisenheim University. (2021). Distribution of wineries conducting online wine tastings worldwide as of January 2021, by country and main target group. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/912750/target-groups-wineries-online-wine-tastings-worldwide/
Winetourism, and Hochschule Geisenheim University. "Distribution of Wineries Conducting Online Wine Tastings Worldwide as of January 2021, by Country and Main Target Group." Statista, Statista Inc., 15 Mar 2021, https://www.statista.com/statistics/912750/target-groups-wineries-online-wine-tastings-worldwide/
Winetourism & Hochschule Geisenheim University, Distribution of wineries conducting online wine tastings worldwide as of January 2021, by country and main target group Statista, https://www.statista.com/statistics/912750/target-groups-wineries-online-wine-tastings-worldwide/ (last visited August 25, 2024)
Distribution of wineries conducting online wine tastings worldwide as of January 2021, by country and main target group [Graph], Winetourism, & Hochschule Geisenheim University, March 15, 2021. [Online]. Available: https://www.statista.com/statistics/912750/target-groups-wineries-online-wine-tastings-worldwide/